EK Studio was founded by Elmas İrem Kuvvetli, a creative entrepreneur who moved from Turkey to London in pursuit of her career ambitions. Like many women navigating a fast-paced, achievement-driven world, her early journey was focused on building, striving, and becoming. Over time, however, she realised that success alone was not enough — and that the most meaningful work is created when it is aligned with one’s values.

This realisation became the foundation of EK Studio.

EK Studio was created as a space where identity, purpose, and self-expression meet. A studio designed for women in every season of life — whether she is career-driven, a student, a mother, or simply in the process of becoming. Our mission is to remind women that they do not need to fit into one definition to be whole. They are already enough, exactly as they are.

We begin with the outer layer — appearance, style, and what we choose to wear — because these are often the first tools through which we express ourselves. But EK Studio is not only about what is seen. It is about the journey inward. From appearance to intention. From form to meaning.

As a lifestyle brand, EK Studio is built on the belief that what we surround ourselves with shapes how we live, think, and feel. Through thoughtfully designed hijabs and future lifestyle essentials, we aim to support women in reconnecting with themselves, their values, and their inner potential.

EK Studio is not here to tell women who to be.
It exists to create space for them to discover it for themselves.